Join 127,000+ Women
Filter reviews by your biggest lip concern:
"I stopped wearing lippy 2 years ago, and I'm shocked, no idea how the pH tech works but I feel 30 years younger ✨"
— Nora T.
"I've tried every long-wear formula out there and they all cracked or bled. This one held up all day and my lips actually felt sooo healthy!"
— Susan R.
"My sister and I applied it at the same time just to test it. She got a deep rose, I got a muted pink. Still can't get over it, it works!!!"
— Diane C.
"Never thought a lipstick could match my skin tone this perfectly. Doesn't bleed and stays on ALL DAY. Threw all my old lipstick out, I'm in love 😍"
— Martha
"I always buy the wrong lipstick and look crazy. But this stuff changed into a gorgeous soft pink right on my lips. No idea how it works but I'm obsessed!"
— Brenda W.
"I'm so tired of guessing my shade online and wasting money. This turns into a deep berry on me and a soft pink on my daughter. It just works!"
— Patty M.
"I gave up on lipstick years ago because bold colors make thin lips look harsh. But this gives me a soft, natural rosy tint I actually love!!"
— Carol K.
"No more swatching 10 shades at Sephora! This instantly turns into the perfect pinky-red for my skin tone. So easy!!"
— Teresa G.
"As I've gotten older, my lips are constantly dry and flaky. Regular lipsticks look terrible on me now. But this feels exactly like a rich, buttery balm!!"
— Diane T.
"I hate that tight, cracked feeling from most long wear lipsticks. This doesn't do that at all. My lips stay soft and can actually breathe!!"
— Lauren P.
"I threw out all my old chapsticks. This is the only thing I use on my lips now! The color is pretty, but the hydration is why I am hooked."
— Nancy F.
"Usually my lips peel after wearing normal lipsticks. Not with this! It is so moisturizing and comfortable all day!!"
— Shannon D.
"I put this on at 7 AM before work. I drink coffee, eat lunch, and talk to people all day long. At 8 PM, the color is honestly still totally flawless!"
— Helen J.
"I finally found a lipstick that doesn't leave half its color on my coffee mug!! It literally bonds to your lips and does not move an inch!!"
— Gloria V.
"Wore this to an outdoor wedding. Ate greasy food, drank champagne, and danced all night long. Didn't touch up once and it stayed perfect!"
— Sandra H.
"I kissed my husband on his way out the door and absolutely zero color transferred onto his face! I'm sold for life!"
— Michelle R.
5 Reasons Why
127,000 Women Ditched Regular Lipstick
Our pH-reactive formula adapts to your unique skin chemistry, creating your perfect signature shade in just 30 seconds.
Our deeply moisturizing formula infused with essential botanicals keeps your lips hydrated and visibly plump. Featuring our new zero-bleeding technology made for mature lips. Our customers report 14h+ daily wear.
Engineered for long-lasting performance. Customers report a flawless look, without smudging, feathering, and transfer throughout their day.
Glides on smoothly to fill in fine lines, delivering a lightweight, second-skin finish that beautifully enhances your natural lip texture.
Carefully crafted with 100% cruelty-free, vegan ingredients. Pure, safe, and gentle formulas you can feel confident about wearing daily.
Just 3 Simple Steps
to Your Signature Shade
Apply
Wait 60 seconds
Glow all day
Why 94% Of Women Never Go Back to Traditional Lipstick
Traditional lipsticks were formulated for 20-year-old skin. See why our pH-adaptive formula works with your skin, not against it.
|
Traditional Lipstick |
|
|---|---|---|
| Custom Colour Match |
||
| Hydrating Formula |
||
| Natural Finish |
||
| Works for All Skin Tones |
||
| Clean Ingredients |
||
| Long- Wearing |
||
| Shade Guessing |
Frequently Asked Questions
Everything you need to know about Coellyo's pH-reactive lip colour technology.
Unlike normal lipsticks that sit on top of your lips like paint, Coellyo is completely different. It reacts to your 37.5°C body heat and bonds directly to your lip line. Because there is nothing sitting loosely on the surface, it will never bleed, feather, or travel into your fine lines. You won't even need to use a lip liner!
It gives you up to 14 hours of perfect wear. Just apply it once, wait 30 seconds for it to bond to your unique chemistry, and you are done for the day. No more checking the mirror, and no more reapplying after every meal or cup of coffee.
Not at all! Normal long-lasting lipsticks stay on by sucking the moisture out of your lips, leaving them cracked and tight. Coellyo does the exact opposite. It locks in deep hydration all day long, giving you beautiful, lasting color with zero dryness or tightness.
You don't have to guess anymore! Coellyo uses smart technology that reacts to your lips' unique pH levels. Within 30 seconds, it automatically creates a custom, perfect shade that is made just for you. You can finally say goodbye to that drawer full of expensive lipsticks you bought but never wear.
Yes, it is incredibly safe and gentle. Our modern formula is 100% vegan, cruelty-free, and safe for very sensitive lips. Instead of harsh chemicals, it uses smart pigment technology and natural hydrators—plus a touch of 24K gold—to keep your lips soft, healthy, and looking youthful.
We know you've probably been burned before, which is why we offer a 60-Day Money-Back Guarantee. You have two full months to wear it in your real life. If it doesn't completely stop the bleeding, or if you just don't love your custom color, we will give you a full refund, no questions asked. You have absolutely nothing to lose.
Still have questions? We're here to help.
Contact Us
Worldwide Shipping
Processed within 1-2 days from our USA center. Track & Trace included.
60-Day Guarantee
Try it risk-free. Not totally in love? Return it for a 100% full refund, no questions asked.
Secure Checkout
Encrypted SSL security supporting Apple Pay, PayPal, Visa, and Mastercard.
Dedicated Support
Our dedicated support team is available for any questions. Contact our team.